Home Archives for iStock

Webinar | The power of color for your brand

Discover the power of color and how you can differentiate your brand and engage your customers using the power of psychology. Hear from Laurie Pressman from the Pantone Color Institute on the power of color, and Rebecca Swift from iStock by Getty Images, on how you can translate this into the right imagery to make […]

Webinar | Small screen, big picture: How to make a visual impact on mobile

Watch our webinar to discover how to select the right visual content to make an impact with your brand’s mobile experience

8 Tips for selecting brand imagery

Discover 8 top tips for selecting brand imagery for small businesses outlined by Rebecca Swift, Director of Visual Planning at iStock

The importance of visually appealing to your customers

Discover the importance of visually appealing to your consumers through engaging, effective and meaningful posts.

Webinar | How to brand your business

Join iStock’s Director of Creative Planning discuss how to brand you business in partnership with Enterprise Nation.

Webinar | The top visual design trends for 2015

Join iStock’s trends expert, Rebecca Swift as she outlines the key trends shaping design in 2015, based upon the research and insights by our global creative research team.

Webinar | Using imagery to build your brand

Discover our webinar that focuses on the importance of how your brand expresses itself through words and images.

iStock Contributors | Joan Vicent Canto Roig #RePictures the world

iStock contributor Joan Vincent Canto Roig talks to Stories & Trends about the #RePicture campaign and what it means to him and his photography.

Webinar | The yin and yang of powerful brand stories

Watch Rebecca Swift, Head of Creative Planning at iStock, and Julie Cottineau, Founder and CEO of BrandTwist, in this webinar where they provide tips and trends on how brands can build brand recognition by keeping their visual and verbal identities aligned.

How brands visually communicate on social platforms

Communicating visually on social platforms has become increasingly important for brands but how can they create ‘swipe-stopping images’ that keep a user engaged and interested in the content?

Travel: Selling with Super Sensory Content

Selling travel has always been a visual business. The traditional method of booking a holiday was to visit a travel agency and pick up brochures full of sumptuous images. Essentially a visual representation of the experience you could expect to enjoy should you make a booking.

How using timeless visuals can boost your content marketing

Great visuals are critical to content marketing success – the challenge is to choose imagery that will keep your content looking fresh. Here are some tips to help you extend the life of your content marketing by selecting the right visuals.

Como o uso de visuais atemporais pode valorizar seu marketing de conteúdo

Visuais excelentes são fundamentais para o sucesso do marketing de conteúdo – o desafio é escolher imagens que mantenham a aparência de seu conteúdo sempre atual. Aqui estão algumas dicas para ajudá-lo a estender a vida do seu marketing de conteúdo selecionando os visuais certos.

Top 5 Small Business Mistakes – watch our Google+ Hangout

If you have big plans for your small business that aren’t quite coming together, we want to help. Find out from iStock and Brand Twist whether you’re making one or more of the 5 big branding mistakes that could be holding you back — or even putting you in legal hot water.

How to select the right visual content to use in your brand video

Video is a direct and powerful way to create impact for your audience. Choosing the right visual content to incorporate in your video is key to a successful production.