We meet with one of the Lean In collection’s co-curators, and Contributing Editor at Leanin.org, Jessica Bennett – about the goals of Lean In, and why influencing the visual landscape will help change the conversation around women.
UniWorldGroup is a North American multicultural agency drawing from 43 years of experience in marketing to ethnic communities. Group Creative Director Jarek Carethers tells us why, when communicating to different cultures, there is a fine line between ‘insights’ and ‘stereotypes’.
The baby boomers once more break ‘the mould of the modern life course’ and with it the widespread belief that life can be enjoyed only by the young. Discover how brands are wising up to engaging with the new old.
The representation of gender, age, ethnicities, bodies and lifestyles is a visual trend which can help you connect with your audiences. In this issue of Curve, we identify and examine an ongoing positive movement towards more inclusive communication.
As technology is changing the evolution of the human body the way we define ‘beauty’ is evolving. Emerging new role models promote a greater diversity in society, creating a theme within the visual trend of diversity.
Brands are seeking to reflect every part of their audience in their marketing activities. Find out how communication to gay consumers is expanding out of targeted media as companies come out in support of equal rights.
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