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Beyond Instagram: Standing out in a sea of sameness

Instagram users are familiar with the app’s various visual clichés and notice when certain images come up again and again. Eventually, even the best begin to blend together. Similarly, small businesses face a similar dilemma when choosing images for marketing communications. How do you stay visually relevant in a world saturated with sameness? Thankfully, iStock [...]

Countdown to Rio: 50 Days, 50 Moments

As the countdown continues to Rio 2016, follow along as we deliver a daily dose of unforgettable moments and iconic images from Summer Olympics past.   London, 2012: Mo knows. #50Days50Moments The expression says it all. #MoFarah of Great Britain celebrates as he crosses the finish line to win #gold ahead of Ethiopia's Dejen Gebremeskel of […]

What I learned in 72 hours at SXSW 2016

With its whirlwind of music, film, advertising and tech, this year’s SXSW festival personified the 2016 media landscape: Noisy. Brands (and bands) battled for audience attention like cockroaches fighting for a piece of grease. Traveling between venues in the sweltering heat, you could easily reach max saturation, as marketers competed for shares, likes, demographic data […]

Powerful photography to share on World AIDS Day

“The most famous woman in the world hugging an HIV-positive baby did more to destigmatize the disease than anything before.” In recognition of World AIDS Day, we share a mix of moving and inspirational images, showing the lives and communities affected by the disease. On April 24, 1991, Princess Diana visited a hostel for abandoned children […]

Year in Focus | A year in the Instagram life of @indieboy

Cameraman and Editor, Ming Yeung gives the world a behind the scenes peek in to the relationship between media and celebrities on his popular Instagram account @indieboy.

10 Instagram accounts for fashionistas

Rebecca Hamilton is the Getty Images Social Media Editor for fashion content managing our ever growing @gettyfashion accounts showcasing the work of our photographers around the world. Here is a list of some of her favorite Instagram accounts made up of designers, bloggers and publications.

Leaning In | Celebrating authenticity through Instagram

VP, North America Sales, Katie Calhoun discusses how Instagram propels girls to celebrate authenticity and evokes positivity through pictures.

How brands visually communicate on social platforms

Communicating visually on social platforms has become increasingly important for brands but how can they create ‘swipe-stopping images’ that keep a user engaged and interested in the content?

Best Instagram moments of Milan Fashion Week

During fashion season, our photographers capture moments from the runway, the style on the streets and backstage. In between all this, they sometimes get a chance to post to their Instagram accounts. See the best pictures they have shared so far…