Home Tips & Tricks

Social Video: The content powerhouse that will help your business

Standing out on social media posts can be a challenge for any business, big or small.  Using striking imagery is a great start, but video also can be extremely effective. For example, technology company Buffer studied over 16 million posts and 100,000 brands on social media and found that on Facebook, video gets three times […]

11 Clichés in Education Imagery (and How to Think Beyond Them)

What images come to mind when you hear the word “school?” An apple on a desk? A stack of books? A big yellow bus? Such immediate associations, though ingrained and intuitively powerful, don’t necessarily make the best choice when communicating about modern education. Just like the worlds of business, sports, medicine and entertainment, the educational [...]

Searching for Standout Images? Be Bold, Zoom In & Change Perspectives

For content creators across industries, catching and sustaining audience attention is more challenging than ever. We’re living in a world where audiences have seen it all – but high quality, purposefully curated visuals still have the potential to rise above the rest. Keep these four tips in mind to find truly exceptional and unique images the [...]

10 Travel Trends, in Images

There’s something inspiring about going on a journey -- but how do you illustrate this in a way that feels authentic and helps your content stand out? Here are 10 travel trends shaping how we see and move about the world today, and tips for how you can express them in a powerfully visual way.   [...]

Business Imagery That’s Anything But Cheesy: 5 Fresh Takes on Common Themes

With change as the only constant in today’s fast-paced business world, staying ahead of the curve takes some diligent effort. Your choice of language and images make or break your first impression—so it’s essential your messaging communicates that you’re not only competent but current too. Take a look as we revisit five of the most [...]

Outsider In: Celebrating the outspoken, the outré and the rebel

“All hail the outspoken, the outré and the odd.” – Pam Grossman, Director of Visual Trends at Getty Images Viewers are sick of the same old story. The mainstream is mixing with various extremes, resulting in an increased attraction to visuals that are different and unfamiliar.  It’s no surprise then that the search term “bold [...]