“Gender right now is being called into question and blurred, and men and women are expressing themselves in ways that are much more fluid.”

– Pam Grossman, Director Visual Trends


Getty Images’ global team of creative researchers and art directors first identified the Genderblend trend in 2014 and now, more than ever, we’re seeing just how accurate their prediction was.

We’re witnessing an exciting evolution of gender identity, from the visibility of the transgender community to people and brands redefining notions of gender. See how this blurring of gender is affecting imagery, advertising, fashion, media and popular trends.

Learn more about Genderblend and how authentic visual representations of gender can elevate your visual brand and campaign.